The ACSM says “Running shoes should be selected after careful consideration. With so many brands and styles of shoes on the marketing today, it is important to find the best fit for your feet and needs. There is no ‘right shoe’ that fits all runners. However, research and injury patterns have shown there are some general characteristics of a good, safe running shoe.” Now, before we get started, I want to warn you that what you’re about to learn flies completely in the face of what you will hear from most people trying to sell you running shoes.
We all know the story of the boy who cried wolf, and at the end of the story, the villagers stopped running to find the nonexistent wolf, which didn’t end up very well for the boy. Well, what if there was an industry that’s been effectively and essentially crying wolf? I don’t think it’s going to be much of a surprise when I tell you that that industry is the footwear industry.
Over the years, I spent thousands of dollars on orthotics and inserts, that I put in my shoes to try to make my feet feel better, to make it more comfortable for me to walk and run, take stress off my ankles, my knees, my hips, and my back. Did they work? Let’s find out. Welcome to The MOVEMENT Movement podcast, the podcast where you really want to know the truth about how to have a happy, healthy, strong body and to let your body do what it likes to do best, and that is move.
Imagine an industry that makes a product that they know is bad for you. They hide the fact that they know it’s bad for you. They even hide information that other people create about the fact that their product is bad for you, and what’s actually good for you. They make a product that is consistently and reliably creating health problems, and yet they just keep making it over and over and over and over. Convincing us that it’s actually good for you. Think you know the industry that we’re talking about?
If you’re a runner or a walker or a hiker, or even just someone who stands up all day and you got foot pain, or ankle pain, or knee pain, or hip pain, or back pain. Clearly you need some padding and cushioning to just alleviate all that stress, right? Nope, and I will tell you why that illusion is so popular now and what’s actually true in this episode of The MOVEMENT Movement.